In this episode of Beyond the Pump, we dive deep into periodization — the long-term strategy behind real, sustainable success in fitness, nutrition, and even business. If you’re tired of losing clients after 4 months, feeling stuck in your own routine, or wondering why your programs plateau, this episode breaks down a framework to get consistent results without burning out your clients (or yourself). What You’ll Learn: -Why short-term results often sabotage long-term success -The 4 key phases of periodization (and how to apply them) -How to build coaching programs that retain clients for years -Why most fitness “plans” fail after 12 weeks -How to think like a business owner, not just a coach Enjoy! Steve's Instagram: https://www.instagram.com/stephenkopshaw/ Andrew's Instagram: https://www.instagram.com/andrew.garritson/