In this episode of Beyond the Pump, we break down what really works when it comes to generating leads and closing sales in the fitness and nutrition space. From the truth about cold DMs to why most coaches over-systematize their business before they’ve earned their first dollar, this is the episode you didn’t know you needed. What you’ll learn: -Why cold DMs got a bad reputation — and how to do them right -The real reason your sales pipeline isn’t converting -The critical mistake most new coaches make with automation -How to structure a sales process that doesn’t feel like MLM -What your pipeline should look like from lead to long-term client -Why great service delivery is still your best marketing strategy Enjoy! Steve's Instagram: https://www.instagram.com/stephenkopshaw/ Andrew's Instagram: https://www.instagram.com/andrew.garritson/